BACKGROUND
The Sunrise Movement is a national youth-led movement that advocates political action for the Green New Deal. With hubs in most major cities across the United States, the movement is directly involved with local politics and populations, giving back to the community by educating, volunteering, and building mutual aid networks across race and class structures.
As Graphics Lead for the Richmond hub, I was heavily involved with the art direction and presence of our local brand, contributing style guidelines, illustrations, digital graphics, flyers, brochures, video support, creative review, and strategic communications. Since the Sunrise Movement is all about people power, my team curated a hand-made DIY aesthetic and a casual tone of voice to keep our messaging widely accessible.
ROLE
• Art Direction
• Graphic Design
• Illustration
• Organic Social
• Publications
DELIVERABLES
Social Media Content & Educational Zines
✱ YOUR VOICE MATTERS ✱ YOUR VOICE MATTERS ✱ YOUR VOICE MATTERS ✱ YOUR VOICE MATTERS ✱ YOUR VOICE MATTERS ✱ YOUR VOICE MATTERS ✱ YOUR VOICE MATTERS ✱ YOUR VOICE MATTERS
SCHOOL INFRASTRUCTURE CAMPAIGN
In Spring 2025, the Richmond hub surveyed the general public, phone banking and going door-to-door to understand which issues affected them most. The answer was clear, and it shaped the hub’s ongoing campaign: healthy, safe, and supportive public schools.
Accessibility was also a critical component of our Green New Deal for Richmond Public Schools campaign, which I supported every step of the way—from data collection and dissemination, to brainstorming and reviewing organic social content.
FOLLOW THE CAMPAIGN →
LEADING CONTENT CREATION
I supported a variety of public outreach efforts on Richmond’s communications team, designing the graphics for our hub’s Fact of the Week series, and a mass of digital and print flyers.
